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UNICEF // Potential

Posted ideaonly on September 19th, 2007 | Filed under - noncommercial, Advertising

APAG are printing a catalogue of 60 international artists in conjunction with UNICEF. The brief was to create a piece of work around the theme of childhood and .

It’s intended to illustrate the potential within all children, in all situations, all of the time, everywhere. Not all children are given the best start in life. UNICEF help ensure those less privileged children are offered the same chance to develop their potential, regardless of their situation.
The numerous columns of text on the buildings describe everything from child poverty and hunger, to childhood diseases, childrens rights and the goals of UNICEF.

Designer: Chezrump [Via: www.flickr.com]